Featured Projects
These selected projects reflect my passion for blending strategy with creativity — solving real problems through thoughtful design and impactful storytelling.

Graphic Design
CDON 2.0
CDON 2.0 is a full rebrand and UX overhaul that transforms the marketplace into a cleaner, more modern, and scalable e-commerce experience. The work focused on clearer structure, a stronger visual identity, and smoother user flows to reduce friction and build trust.

Branding
Unisport new storefront
Redesign of the Unisport storefront focused on aligning the UX with clear business and customer goals while modernizing the overall shopping experience. I led the project end-to-end, ensuring direction, alignment, and delivery across teams.

UI / UX Design
Trijo Membership Growth
Redesign of Trijo’s homepage and sign-up flow focused on increasing conversion and turning more visitors into members. The work streamlined messaging, reduced friction, and clarified the path to registration.
Featured Projects
These selected projects reflect my passion for blending strategy with creativity — solving real problems through thoughtful design and impactful storytelling.

Graphic Design
CDON 2.0
CDON 2.0 is a full rebrand and UX overhaul that transforms the marketplace into a cleaner, more modern, and scalable e-commerce experience. The work focused on clearer structure, a stronger visual identity, and smoother user flows to reduce friction and build trust.

Branding
Unisport new storefront
Redesign of the Unisport storefront focused on aligning the UX with clear business and customer goals while modernizing the overall shopping experience. I led the project end-to-end, ensuring direction, alignment, and delivery across teams.

UI / UX Design
Trijo Membership Growth
Redesign of Trijo’s homepage and sign-up flow focused on increasing conversion and turning more visitors into members. The work streamlined messaging, reduced friction, and clarified the path to registration.
Featured Projects
These selected projects reflect my passion for blending strategy with creativity — solving real problems through thoughtful design and impactful storytelling.

Graphic Design
CDON 2.0
CDON 2.0 is a full rebrand and UX overhaul that transforms the marketplace into a cleaner, more modern, and scalable e-commerce experience. The work focused on clearer structure, a stronger visual identity, and smoother user flows to reduce friction and build trust.

Branding
Unisport new storefront
Redesign of the Unisport storefront focused on aligning the UX with clear business and customer goals while modernizing the overall shopping experience. I led the project end-to-end, ensuring direction, alignment, and delivery across teams.

UI / UX Design
Trijo Membership Growth
Redesign of Trijo’s homepage and sign-up flow focused on increasing conversion and turning more visitors into members. The work streamlined messaging, reduced friction, and clarified the path to registration.